WafflePops is a new destination for delicious gourmet waffles served in an innovative and fun way, while paired with delicious toppings like fresh fruits, homemade sauces and brand sauces, self-made low sugar whip cream and more.
The Company: The idea of the WafflePops came about after performing continuous research in the fast food industry where the founders wanted to gain entry into the market by creating an establishment with healthy beverages. This idea was later tweaked to have something that would give the establishment an edge by promoting a product never seen in the Canadian market and was yet very innovative in the way the product was to be delivered, fun and have an overall premium feeling. Throughout the research it was noticed that there was a void in breakfast style type fast food chains and that that the most popular item on most breakfast/brunch menus where waffles to which many Canadians love the idea of a waffle pairing with their own choice of topping.
We strive to create and promote our great tasting, innovative and flavorful way to enjoy great waffle recipes on the go. Our vision is to provide excellent service, while providing an excellent product that is fun, tasty and affordable.
Don’t Live a Little, Live a Waffle!
Our slogan defines our business culture. We want to remind our customers that life is fun and it is about those memorable moments that you enjoy with your families and friends. We hope to achieve customer excellence by providing a care free and fun attitude towards how we interact with our customers and a unique consumer experience. Furthermore, our business philosophy follows these simple rules:
- May we always put a smile in our Customer’s face through our innovative products and mind-blowing performances every single time.
- May we strive to reliably deliver excellent service and memorable experiences that exceed our Customer’s expectations.
- We believe that while the eyes are the windows to the soul, the mouth is the gateway.
Product/Service Description: WafflePops as its name suggests is a delicious pine tree shape buttermilk waffle batter mix with wholesome ingredients that Canadians have come to love on a stick which makes our waffles easier to enjoy than an ordinary waffle. The WafflePops are accompanied by delicious toppings from our menu or of the customer’s choosing. Additional toppings can be selected for an added price. Our WafflePop batter contains rich buttermilk and vanilla flavors/aromas that by itself it has a wonderful taste that brings the kid in everyone. The smell of the batter alone lends itself to attract attention and is very inviting to the senses, once you have a taste it’s a whole new experience. The batter itself consists of traditional home ingredients such as: flour, baking soda, milk, buttermilk, eggs, sugar, oil, salt and a series of our secret ingredients for best results to reflect the typical flavors that Canadian’s love in their waffles. Our products are unique in the Canadian market and convey the message that breakfast can be fun and exciting for the customer while also providing great topping options which include many organic spreads that everyone in the family will love.
WafflePops will be a destination with a premium appeal and a catered customer service where our customers can create memorable experiences. Currently WafflePops has acquired the website domain http://www.wafflepops.ca
We are looking for help to boost our campaign. We need $5,000 to purchase the equipment and advertisement for WafflePops. We hope that by being part of this campaign we can obtain exposure and build our brand reputation. Check out our rewards in exchange for your financial contribution.
WafflePops was showcased on Global News Calgary
WafflePops took the grand prize at Venture Quest Business Idea competition